VRJ - Concept


Velvet Rose Jewel


「Do you have any jewelry which brings a special memory to your heart?」
A long time ago, jewelry was used as a lucky charm, a proof of power and a proof of love.
In any period people give gifts to ensure a loved one’s happiness.
Even if the time changes, one thing never changes; the gift of the heart.
Velvet Rose Jewel was created to help to make jewelry, a gift of happiness to be handed down over time.
I hope your love for yourself and others will live on eternally.


Velvet Rose Jewel
Yumi Heissner